Australia Video on Demand, Free-to-Air TV, Pay TV and Digital Media Markets, 2018 – Pay TV and Free-To-Air TV are an Under Growing Threat from Video-on-Demand – ResearchAndMarkets.com – Press Release

Spread the love


DUBLIN–(Business Wire)–The “Australia
– Video on Demand, Free-to-Air TV, Pay TV and Digital Media”

report has been added to ResearchAndMarkets.com’s
offering.

The video streaming industry continues to evolve and growing strongly as
the market moves towards 2019. Consumer habits are shifting from
broadcast TV to on-demand content – especially video streaming.
Traditional TV viewing is increasingly facing competition from other
viewing platforms such as smart phones and tablets and from the rise of
video streaming specialists such as Netflix.

Netflix has emerged as the SVOD dominant operator, but both Stan and
Presto have built up a significant customer base, and both have the
substantial financial resources of their backers at their disposal. With
such a large number national and international players competing
consolidation is starting to take place. Quickflix has been forced to
exit the market, followed by Foxtel’s Presto service later on in the
same year.

FOXTEL during the last few years has struggled to increase pay TV
penetration in Australia. Viewing habits have also been affected by the
advent of catch-up TV services, which are available from the main
broadcasters. In addition, subscription video services from VOD
operators such as Stan and Netflix are further eroding live TV viewing
as subscribers choose instead to watch programs at a time of their
choosing.

This report offers a wealth of information on the video
streaming, Free-to-Air TV, Pay TV and Digital Media markets including:

  • Development and general trends in regards to the transformation of
    broadcasting
  • Video streaming overview and analysis
  • Overview of the Australian pay TV and Free-to-Air TV markets and
    analysis of the competitive threats
  • Video streaming major players overview including: Netflix, Foxtel and
    Stan.

Key Developments:

  • Netflix has emerged as the SVOD dominant operator, but both Stan and
    Presto have built up a significant customer base.
  • FOXTEL during the last few years has struggled to increase pay TV
    penetration in Australia.
  • The rate of SVOD growth moving into 2019 will begin to taper off and
    eventually level off in around five years’ time in 2023.

Companies Mentioned

  • ABC
  • Apple
  • AUSTAR
  • Australian Broadcasting Corporation (ABC)
  • Bigpond
  • FetchTV
  • FOXTEL
  • Free TV
  • Google
  • Hulu
  • NBN Co
  • Netflix
  • Nine Entertainment
  • Optus
  • Presto TV
  • SelecTV
  • Seven West
  • Special Broadcasting Service (SBS)
  • Stan
  • Telstra
  • TEN
  • TransACT
  • TV Plus

For more information about this report visit https://www.researchandmarkets.com/research/rqkmwb/australia_video?w=4

ResearchAndMarkets.com
Laura Wood, Senior Manager
press@researchandmarkets.com
For
E.S.T Office Hours Call 1-917-300-0470
For U.S./CAN Toll Free Call
1-800-526-8630
For GMT Office Hours Call +353-1-416-8900
Related
Topics: Cable
Television
, Video
on Demand



Source link Google News

Be the first to comment

Leave a Reply

Your email address will not be published.


*